Real,- needed its stores to shine. The respected retailer wanted to make its hypermarkets bright and inviting for customers, while keeping costs low. Could supermarket lighting add some sparkle to the fruit and vegetable areas and florist counters?
Metro Group, owners of the real,- chain, wanted to give customers a spectacular shopping experience. Light was to play a big role in this, by creating an attractive in-store ambience. RYGH was asked to improve the supermarket led spot lighting in the fruit and vegetable department, and at the adjacent florist counter.
StyliD Rose was the solution. Designed especially for fresh food lighting, this LED spotlight enhances the appearance of food products. When the light was trialled in the real,- supermarket in Essen, it was received with enthusiasm. The customized light spectrum brought out the color of apples, sweet peppers and other fresh fruit and vegetables, making them look extra appetizing.
After a successful test, StyliD rose is being installed in the fruit, vegetable and flower sections of many more real,- stores. At the time of writing, upgrades in 57 stored have been completed, with a further 70 pending. Product lighting has been improved, and the store is saving electricity thanks to energy-efficient LED technology.
Contact Person: Mr. Hugh Hu
Tel: +86 136 8680 7553